Social Media competition: Ireland at Lunch
Ireland At Lunch was a campaign we devised in conjunction with Cully & Sully. The campaign was run onboth Facebook & Twitter, we asked people to send in photos of their view at lunchtime and the winners were selected each month.
We have since found out that Facebook use the 'Ireland At Lunch' competition, as a Case Study in presentations to small and medium businesses in Ireland, to show the 'reach' companies can achieve with a simple but well devised & well executed Facebook & Twitter based competition.
Facebook noticed that the competition's unique concept & format were getting fantastic engagement figures - much more so then your typical paid for competition app - and also by using Facebook's inbuilt functionality to allow tagging and sharing, we have adhered to Facebook's competition Terms & Conditions!